Business Development Manager – Professional & Digital Apprenticeships
Sector: Skills and Apprenticeships
Salary: £40k- £50k
Location: England
Contact: Tara Fitzgerald
Email:
tara@coynerecruitment.co.uk
Job ref: Tara 012
Published: 21st October 2026
Expiry date: 13th November 2026
£40,000–£50,000 basic salary + excellent commission | Remote | Midlands or South of England
The Opportunity
Are you a commercially driven Business Development Manager who knows how to win new employer relationships and turn opportunities into long-term commercial partnerships?
My client is looking for an ambitious sales professional to help grow its apprenticeship provision across the Midlands or South of England. This is a genuine new-business role, offering the opportunity to sell a broad portfolio of professional, digital and business apprenticeship programmes to employers looking to develop their workforce and invest in new talent.
With a strong range of apprenticeship standards, a competitive commission structure and realistic sales targets following an initial ramp-up period, this is an opportunity for someone who wants to be rewarded for their results and build a successful career in the funded training sector.
What You’ll Be Selling
The portfolio includes a range of white-collar and professional apprenticeship programmes, including:
- Data Technician and AI Practitioner apprenticeships.
- Finance and Accountancy standards.
- Business Administration and Customer Service.
- Entry-level apprenticeship programmes that support workforce development and government skills priorities.
- Wider professional and digital apprenticeship solutions tailored to employer needs.
You’ll be engaging with employers across a range of sectors, identifying skills gaps and demonstrating how apprenticeships can support recruitment, workforce development and business growth.
The Role
- Identify, target and win new employer accounts across your allocated territory.
- Build a strong pipeline of prospective clients through proactive business development, networking, referrals and targeted outreach.
- Engage with decision-makers across HR, L&D, finance, operations and senior leadership.
- Understand employer workforce challenges and present relevant apprenticeship solutions.
- Manage the sales process from initial prospecting and qualification through to proposal, negotiation and account handover.
- Develop long-term relationships that generate repeat business and sustainable apprenticeship starts.
- Maintain accurate CRM records, sales forecasts and pipeline reporting.
- Work towards agreed sales and revenue targets, with a structured ramp-up period to establish your pipeline.
What We’re Looking For
You’ll be a self-motivated sales professional with a proven ability to generate new business, build relationships and close deals.
You’ll ideally bring:
- Experience in B2B sales, business development or employer engagement.
- A demonstrable track record of winning new business and achieving commercial targets.
- Confidence engaging with senior decision-makers and presenting solutions.
- A consultative approach, with the ability to understand client needs rather than simply sell a product.
- Strong organisation, pipeline management and negotiation skills.
- The drive to work independently in a remote-based role while contributing to wider business growth.
Experience selling apprenticeships, funded training, workforce development or related professional services would be advantageous.
What’s on Offer?
- £40,000–£50,000 basic salary, depending on experience.
- An excellent commission structure with strong earning potential.
- Realistic sales targets following an initial ramp-up period.
- Remote working, with a focus on the Midlands or South of England.
- A varied portfolio of professional, digital and business apprenticeship standards.
- The opportunity to make a tangible contribution to the growth of an established apprenticeship business.
Interested?
If you’re a new-business salesperson who wants a strong portfolio to sell, a realistic opportunity to build a pipeline and a commission structure that rewards success, I’d like to hear from you.
Apply today for a confidential discussion about the role and the opportunity.
Apply here: If this role is of interest to you, please express your interest by completing the form and uploading your CV.